Store builder

Pages and sections

A store has pages (home, sales pages, about, legal) built from sections: hero, heading, paragraph, image, video, product, pricing, features, testimonials, FAQ, call to action, countdown, instructor, curriculum, checkout button and footer.

Only add testimonials you actually received. Drop Merchant never generates reviews or testimonials for you.

Templates

Start from one of the page templates, then edit any section. Templates contain placeholders, never fake sales claims.

Design

Set the brand colour, logo, fonts and navigation for the whole store. Links must be http(s) URLs or paths inside the store.

SEO

Set the store's search title, description and social sharing image in the store settings. Each page uses its own title. Unpublished and demo stores ask search engines not to index them.

Preview and publish

Team members can preview drafts. Publishing a page makes it public. The store itself goes live only when the launch checklist passes.

Tracking

Published pages record page views and clicks (no third-party trackers). Results appear in Analytics and Marketing.